Facebook Streaming Video Intends To Make Its Best Live Videos

Facebook today announced the latest additions to its Live Videos. The social network that grows with energy adoption of its service, seeking to increase its audience and to approach the functionality of Periscope.

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Facebook Live Videos is not entirely new, since the live video sharing service signed Mark Zuckerberg competitor Periscope and fire Merkaat , tested since the winter of 2015 , only the United States and only iOS. It is now available or deployed on all platforms around the world. The service adds new options today to better compete with its main rivals.

The idea is basically to increase the audience of Live Videos filmed via Facebook. It is no longer simply a matter of sharing videos with their contacts through a status that only they can see, but also to publish inside Facebook groups and at events. Which therefore means expanding the visibility of these videos, but also a little more professional use. A will that also confirmed the launch of invitations the user system can now send to friends, encouraging them to watch videos "live" with him, but also the creation of a Facebook Live Map on desktops. The latter makes it possible to view, on a world map, public videos being broadcast, so everyone can see them easily.

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The interest in live video, Periscope, in particular, is the possibility they offer to internet users reacts live. Again, Facebook upgrades presenting its Live Reactions, ie the opportunity to comment on Live Videos in the broadcast. The new emoji (Sad, Grrr, I love, Haha ...) can thus be applied videos, and only appear on the image for a few seconds. Broadcaster side, filters (black and white, sepia ...) can be applied to videos, and Facebook promises to offer them the opportunity to write and draw on the image, live.

To run Live Videos

Although efforts are being made to Facebook, which aggregates the features fashionable among competing services (ephemeral messages in Snapchat, live video at Periscope) in its own application in order to keep the user in his nets. Even to hand the portfolio to encourage the media to use its functionality Live Videos, as reported by Re / code. As for celebrities, Facebook also adopts the same strategy to stem the rise of Periscope. Remains to be seen if this strategy will bear fruit.